Yeah, we maxed our credit cards

This email was stuck in "sending" mode since Tuesday. Sorry. Plus leveraging the power of referrals, Christmas email marketing, and email columns

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Ecommerce takes the cake

Clueless (1995) © Paramount Pictures

When customers shop, they're looking for more than a product to buy. They don't want shoes; they want to run. They don't want Bluetooth headphones; they want to listen to music (to drown out children, dog barks, or their own thoughts). Customers want a solution to their troubles, and brands can connect them to that solution with engaging emails and a smooth website experience. And then make money from it, of course. Ecommerce is coming in hot as the most popular email category on our site right now. Here are 50+ of our favorite emails with brands getting customers one step closer to the solution they need.

Shop 'til you drop

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Articles we thought you'd enjoy because you probably like to learn and stuff

Leverage the power of referrals for your business In the 2022 Mailchimp & Co Benchmark Report, 48% of responding freelancers said that client referrals are the best way to drum up new business. Check out this article for tips and referral email templates designed to help you learn how to maximize your referral-earning power. [Sponsored]

InboxReady deliverability suite Email deliverability is an art and a science and InboxReady by Sinch helps you master both. With InboxReady you have powerful, detailed data and industry-leading apps all in one convenient place so that you can build a winning email strategy, maximize your delivery rate, and optimize the performance of your email program. [Sponsored]

How to create a product launch email [outlines + templates] A product launch email is an underrated and effective way to alert internal and external stakeholders. Product launch emails also communicate vital information about the launch to those inside of your company.

Christmas email marketing: Examples & ideas to captivate customers Add some cheer to your Christmas email marketing campaigns to warm customers' hearts and drive sales this holiday season. To drive sales, boost open rates, and build stronger customer relationships, try getting into the holiday spirit! Here are a few Christmas email examples and ideas to get you started.

One column, or more? Today, more than half of all email views or opens are done on mobile. An email can be written in one column for the same reasons as a newspaper article: it's easier to read, less work for the designer, and a single table so that content easily adapts to any screen size, especially on mobile devices.

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Email GIF of the moment

See it in the email

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