Goodbye Cookies + Good Advice on Site Migrations

Pro Snippet "Happy new year to all the community! We're kicking off with some great advice on site migrations and what to do next once you've covered all your highest-intent keywords. Google shook things up mid-week, which is unusual for them, and they've taken a major step towards a cookie-less future. On the local side, we've got predictions from four fab local SEOs and a walkthrough of the new GBP reinstatement process you won't want to miss. We predict a year of big changes and hope you'll keep learning with the Moz!" - Miriam Ellis, Local Search Data Scientist, Moz What We're Reading:   Google Just Disabled Cookies for 30 Million Chrome Users. Here's How to Tell If You're One of Them. Thomas Germain walks you through diagnosing whether you're one of the early 1% for whom cookies are now disabled. What I Have Learned From Conducting Over 100 Website Migrations Migrating a site? Don't take another step before you read this amazing piece from a pro who has been through the process so often that he knows all the pitfalls and tips. What To Do After You've Exhausted Your High-Intent Keyword List Irina Maltseva shares some sophisticated, strategic steps for your next steps after you've done your utmost with your highest-intent search phrases. Mid-Week Google Search Algorithm Ranking Volatility January 9th & 10th Barry Schwartz recaps an unusual mid-week shakeup and reports on the chatter around the web about it. Ecommerce Product Page Optimization The title of this piece from Jamie D'Alessandro is simple, but the depth of practical examples it contains offers some very high-level ecommerce learning. Assistant and Search. Did Google Just Quietly Launch a New Search Ecosystem? While most of us noticed that Google was disabling Assistant features, Marie Haynes spotted some changes to the microphone icon and Pixel search bar that you should know about. Audit and Fix Duplicate Content: A Guide to Helping Google Choose What to Rank Here's a comprehensive guide to duplicate content, when to worry about it, and how to address it. 16 Local Search Developments You Need to Know About From Q4 2023 Q4 was one of the busiest local quarters Miriam Ellis has ever seen and this post will catch you up on all the developments that local search marketers spotted to prep you for the new year. The State of Local Search 2024 Claire Carlile looks at where we're at in local search with Joy Hawkins, Amanda Jordan, and Ben Fisher in this must-watch video event. The New Google Business Profile Reinstatement/Appeal Process As of December 2023, the new reinstatement process debuted in North America and Colan Nielsen is here to help you get the hang of it.           Products  |   Learn  |   Community  |   Blog  |   About . Moz, 720 Robson St, 400  Vancouver, BC V6Z 1A1 Canada You received this email because you are subscribed to The Moz Top 10 newsletter from Moz. Update your email preferences.  Unsubscribe from all future emails.