Key Review Stats + Featured Snippet Finesse 

            
Moz Top 10
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"At Moz, we're very excited to have launched our first major local business review survey report with dozens of actionable takeaways, and don't miss the excellent advice in this edition of the Moz Top 10 on featured snippets, authoritative content, and the rendering queue. You'll find a welcome break from the ongoing Twitter drama in these straightforward educational resources."

- Miriam Ellis, Local Subject Matter Expert, Moz



How To Do An SEO Competitor Analysis



What We're Reading:
 

Learn to identify bounce causes and evaluate whether or not your rate should concern you.
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How to Optimize for Google's Featured Snippets [Updated for 2022]


It's been nearly a decade since Google's featured snippet experiment began, and Ann Smarty walks us through capturing maximum benefits from their most current iterations.

The Authoritative Content Funnel — Whiteboard Friday


Visualize the three parts that make up a content funnel for building authority, as well as the types of content that fit into each segment.

Google Needs 9X More Time To Crawl JS Than HTML


A rare experiment in quantifying Google's rendering queue and how significantly it could be slowing down bot discovery on your website.

8 Unconventional Ways To Land Press Coverage


Diversify your strategy for getting clients the attention they need with these solid tips.

How These Businesses Are Posting for Small Business Saturday in 2022


Small Business Saturday is November 26th. Get some quick inspiration for a lively social strategy for the event.

10 Events and Conferences for LGBTQ+ Entrepreneurs


Check out Hubspot's curated list of annual events and conferences for LGBTQ+ entrepreneurs and professionals.

8

Announcing: The Impact of Local Business Reviews on Consumer Behavior | SEO Industry Report


Access dozens of takeaways on the habits of review readers, review writers, and successful owner responses in Moz's major review survey report.

9

How Much Does Review Recency Impact Google Local Pack Rankings [Case Study]


Moz's major review survey proves that potential customers want to read recent reviews, and Joy Hawkins' test proves how much Google favors them, too.

10

Google Business Reviews Going Missing After Suggested Edits (Scary Bug)


Barry Schwartz recaps the recent major review bug and Google's announcement that they are trying to fix it.

 

Harness your competitor's complacency: more web vitals

 

 

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Cheat Sheet: Colorado Shooting Suspect Was Living Under a New Identity

He changed his name at age 15 after being subjected to cyber bullying, according to The Washington Post.