Is travel making a comeback?

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Share this email Share this email on LinkedIn   Share this email on Twitter   Share this email on Facebook   New from McKinsey & Company Is travel making a comeback? As travel restrictions and health concerns abate in some parts of the world, lines are getting longer at departure gates. Though this shift is a positive development for airlines, which saw a 60 percent dip in revenue in 2020, air travel and tourism are not expected to return to 2019 levels before 2024. What’s next for the industry? Check out these insights to understand how traveler preferences have evolved since the onset of the pandemic, what the latest trends mean for industry players, and more, including: why sustainability is becoming a deciding factor on where and how to travel how US airports can broaden their revenue sources how popular destinations can make a comeback Read more Opportunities for industry leaders as new travelers take to the skies A new global survey points to a greener future for air travel. See the results   Outlook for China tourism in 2022: Trends to watch in uncertain times McKinsey conducted five rounds of surveys to understand Chinese travelers' sentiments—the latest results indicate an emerging pattern of periods of suppressed travel demand followed by a quick recovery. See the results   A travel boom is looming. But is the industry ready? This peak-travel season, tourists are returning with a vengeance. Travel companies should focus on four priority areas to ensure traveler satisfaction. Booming and better   Rebooting customer experience to bring back the magic of travel The COVID-19 pandemic upended life as we know it, and devastated the travel industry globally. As travel volumes are returning in many parts of the world, customer experience is emerging as the challenge of the recovery. Read the full report   Turning on the revenue tap: How US airports could make the most of additional liquidity Facing a still uncertain future, airports could consider new ways to diversify their revenue streams and sustain their operations for the long term. Stay airborne   The comeback of corporate travel: How should companies be planning? As business travelers begin to hit the road again, organizations can prepare by considering the four corporate-travel archetypes of the future. Plan effectively   What will it take to go from 'travel shock' to surge? Trivago's Axel Hefer predicts that the travel recovery will take off in 2022 as more customers become ready to book trips again. See the interview   New York: A concrete jungle where dreams are still made Before the COVID-19 pandemic, millions visited the Big Apple every year to fulfill their travel and business aspirations. What will it take for them to return? Get back on track   Reimagining travel: Thailand tourism after the COVID-19 pandemic International tourism is a major contributor to Thailand's economy. It was hit hard by the COVID-19 pandemic—but the country is finding ways to support its travel industry while preparing for the international travel to recover further. Emerge from the storm   MORE FROM MCKINSEY Returning to corporate travel: How do we get it right? By taking into account a multitude of factors and developing some critical skills, corporate-travel players can be prepared for what is likely to be an uneven and complicated comeback from the devastating impact of the COVID-19 pandemic. Watch the webinar   To see more essential reading on topics that matter, visit McKinsey Themes. — Curated by Katherine Tam, a digital editor based in New York Follow our thinking McKinsey Insights - Get our latest thinking on your iPhone, iPad, or Android Share these insights Did you enjoy this newsletter? Forward it to colleagues and friends so they can subscribe too. Was this issue forwarded to you? Sign up for it and sample our 40+ other free email subscriptions here. This email contains information about McKinsey’s research, insights, services, or events. By opening our emails or clicking on links, you agree to our use of cookies and web tracking technology. For more information on how we use and protect your information, please review our privacy policy. You received this email because you subscribed to our Travel, Logistics & Transport Infrastructure alert list. Manage subscriptions | Unsubscribe Copyright © 2022 | McKinsey & Company, 3 World Trade Center, 175 Greenwich Street, New York, NY 10007