 Happy Friday 👋
To help you try some new marketing strategies, we talked to 10 small business owners to learn how they're doing marketing differently in 2022.
Whether you want to change the way you interact the way you interact with your customers or to immerse your audience into your business through video, we've got some tips for all areas of marketing.
⚡️ What's New at Buffer  With Buffer's mobile app you can plan and schedule your TikTok videos in advance, alongside the rest of your social content. It's simple; upload your video, add a caption, and schedule a posting time. When the time comes, we'll send you a notification to publish the video on TikTok.  The start of a new year is a great time to reassess your marketing strategy. To help you try some new strategies, we talked to 10 small business owners to learn how they're doing marketing differently in 2022.  Suann Song set a goal to raise $25,000 on Kickstarter in 30 days. She ended up hitting that in a week and ultimately raising more than $50,000. Here's how she did it.  In this podcast episode of Built to Last, Helena Hambrecht discusses betting big on changing consumer habits and how to create a brand that grows organically.  More than 400 million people look to Pinterest for purchasing inspiration every month. So the company capitalized on its popularity by introducing Pinterest Idea Pins, an upgraded, more on-brand version of its sunsetted Story Pins.
Use this complete guide to create your first Idea Pins and inspire your followers to "act, not just double-tap."
Woohoo, you made it to the end!
Thanks for reading this far. If you ever come across a neat article or a cool trend, I'd love to hear about it. Feel free to reply to this email directly to get in touch or DM me on Twitter.
Have a great weekend!  Warmly,
Sophie Gil & the Buffer team Unsubscribe | Update my mail settings
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Tips for changing your marketing up in 2022 🔥
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