Charm? Poise? No, it's hairspray

Plus how color plays into generational marketing, selling on social media, and digital marketing trends for 2022

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World Beard Day: An opportunity to grow

Anchorman (2004) © DreamWorks Pictures

August may have slipped away, but now we're onto bigger and bearder things. World Beard Day, the first Saturday of September, marks a time to celebrate facial hair in all its glory. Maybe you're cheering on James Harden. Or you live for Jason Mamoa's rhythm. Or you can't get enough of Keala Settle in The Greatest Showman. Beards can be hair today, gone tomorrow, sometimes fading. But it's getting bearder all the time with this email collection. Sign in to your RGE account (or sign up) to shave it for later.

Grin & beard it

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Articles we thought you'd enjoy because you probably like to learn and stuff

How color plays into generational marketing Colors are used to communicate different messages all the time. Colors offer a golden opportunity for generational marketing. Whether you're designing the look of your loyalty program, emailing marketing campaigns, or promoting your online shopping experience — color is crucial.

Iterable Activate North America is less than 2 weeks away Just announced: Nicole Byer (Emmy-winning comedian) is this year's keynote speaker. Plus RGE will be running some sessions on Friday. And a lot of other cool people will be there. Use code AUG50 to get 50% tickets too. [Sponsored]

Selling on social media is an art – have you mastered it yet? E-commerce businesses that learn this art and leverage it on social media reap excellent results. 97% of gen Z consumers use social media as their top source of shopping inspiration. Because of that you need to guide them towards your social media shop to drive in-app conversions and generate revenue.

Digital marketing trends for 2022 The MIT Initiative on the Digital Economy highlights learnings from the 2022 Chief Marketing Officer Summit. The topline message to marketing executives: Add data, analytics, and algorithms to better reach socially-linked modern consumers.

How to advertise to developers: deep dive into paid developer marketing Most developers hate advertising, especially if it is done in a "traditional" way. Some marketers would even say you shouldn't use paid ads to market to developers at all. However, there is hope, just proceed with caution.

RGE's Job Board

Email Marketing Specialist We're searching for an Email Marketing Specialist with the proven skills to help lead email marketing strategy and implementation across the agency.

Retention Marketing Specialist The Retention Marketing Specialist will be a key member of Verb's Marketing Team that will oversee the strategy and execution across Verb's retention initiatives. We're looking for someone who is excited and hungry (literally and figuratively) to drive customer lifetime revenue to support Verb's sustainable, long-term growth.

Senior Email Engineer Are you someone who gets excited about diving into the world of email development? Does 'beating' Outlook make your day? Then we are looking for you! Zillow Group is looking for an Email Developer who can support the expansion of our custom Email Design System that supports our Zillow Group's products.

Email GIF of the moment

See it in the email

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What do you get when Tiger Woods cheers on Serena Williams at the US Open? A GOATee.

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