Digital trends show big gains and new opportunities in Europe

Explore the survey results ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 

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Share this email Share this email on LinkedIn   Share this email on Twitter   Share this email on Facebook   AN ARTICLE A DAY, PICKED BY OUR EDITORS While offline activity has picked up following the end of COVID-19-related quarantines, digital adoption in Europe remains strong. As consumers, businesses, and governments deal with increasing economic and geopolitical uncertainties, a strong focus on digital will help companies become more resilient, improve efficiency, and enhance decision making. McKinsey's third annual Digital Sentiment Survey in Europe highlights the 9 digital trends and the opportunities that lie ahead. Check it out and see why digital should reign supreme. — Joyce Yoo, digital editor, New York Opportunity knocks for Europe's digital consumer: Digital trends show big gains and new opportunities Despite still high digital adoption rates, our latest Digital Sentiment Survey finds that consumers are uncertain about the future. But clear opportunities for digital growth exist for companies that know where to look. Explore the survey results Quote of the Day “[Really] good tech companies build really good stuff. To compete with them you have to be in the game. . . . You need people who really know what they're talking about to make really good decisions around this stuff. So, at some point, yes, you need to put the technologist in charge.” —Marc Andreessen of venture capital firm Andreessen Horowitz on how big companies can digitally transform in "‘Find the smartest technologist in the company and make them CEO’" Chart of the Day See today's chart   Also New Nature and financial institutions in Africa: A first assessment of opportunities and risks Africa's climate resilience can be strengthened by redefining its economic model to leverage natural capital and designing financial systems to redirect critical nature-based investments. Leverage natural capital   Americans are embracing flexible work—and they want more of it The American Opportunity Survey illuminates how many people are offered the option to work from home, who works flexibly, and how they feel about it. Dive into the data   Managing financial crime risk in digital payments To face down the financial-crime threat, payments service providers can learn from banks while utilizing their own advanced technological skills. Understand the risk   Follow our thinking Share these insights Did you enjoy this newsletter? Forward it to colleagues and friends so they can subscribe too. Was this issue forwarded to you? Sign up for it and sample our 40+ other free email subscriptions here. This email contains information about McKinsey’s research, insights, services, or events. By opening our emails or clicking on links, you agree to our use of cookies and web tracking technology. For more information on how we use and protect your information, please review our privacy policy. You received this email because you subscribed to our Consumer & Retail alert list. Manage subscriptions | Unsubscribe Copyright © 2022 | McKinsey & Company, 3 World Trade Center, 175 Greenwich Street, New York, NY 10007