Social media can feel like a pay to play game. But with the right content, it doesn't have to be. Carousels on Instagram are engagement cheat-codes, growing reach by 2% without paying a penny.
Hi there, "Reach your target audience on social without spending $1,000s on pain ads." That's what we all aim for, but with millions of brands fighting for attention, it's easier said than done. Today, however, it's a bit easier. With scheduled Instagram carousel posts published automatically available in Buffer, you've got an organic-growth-cheat-code. Carousel posts get 2% more engagement than standard posts. Meaning you can build your brand without breaking the bank. |
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After analyzing our own Instagram account, we found: - Engagement rate for carousels is 2.37% higher. 📈
- Our best performing post is a carousel post. 📸
- That's despite only 25% of our posts featuring carousels. 📊
- Carousel posts were also saved 2x more than other posts. 🎉
Organic growth on social takes time, so it's worth getting started on Instagram today → We can't wait to hear how you get on - hit reply to let us know! |
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| Warmly, Phill and the Buffer team |
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P.S. Don't be camera shy! 🙈 You can post up to 10 images in your Instagram carousels. |
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