Plus the guide on AMP for email, rules for effective segmentation, and 2022 predictions from the experts
| | | |  | | | | Let's talk arch designs | | |  | | | |
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| When you hear the word "arch," what do you think of? Maybe a historic city. Maybe a bow and arrow. Or maybe improving your bridge exercises. Brands like Fitbit, Tattly, and Everlane are getting in on the growing trend of arched doorways, illustrations, and shapes in their email designs.
We're seeing the arch pop up in emails for e-commerce, home and furniture, and retail. Adding an arched element in your email design can draw attention to your message, a product, or an event speaker, depending on your focus. Check out this collection of emails with arches for some "well-rounded" inspiration. Or just join us for UNSPAM this month where we'll be showing off this design trend and more. | |
| Articles we thought you'd enjoy because you probably like to learn and stuff | |  | | |
 | | | AMP Email- The complete guide for marketers | | AMP for Email is a revolutionizing tool for any brand. It gives emails a dynamic & interactive web page-like experience using AMP components like carousels & accordions. It also makes it possible to update emails from external services, ensuring that the email content is always up to date – no matter when your recipient opens it. [Sponsored] | | | |
 | | | 4 Golden rules of effective segmentation in 2022 | | "Vira and Alissa share the best ways to divide your list and ensure every email you send is relevant, engaging, and profitable. Our 4 golden rules give you a practical foundation so you can start building your segmentation strategy right away!" | | | |
 | | | Good services | | Most of the services we use every day weren't designed at all. Services today have overlooked the one crucial thing we need from them. This book will tell you how to design a service that your users can find, understand and use without having to ask for help. | | | |
 | | | AMP Emails: The next frontier | | "Join Mark Robbins, Experimental Email Developer @ Salesforce and Mailmodo for a free wheeling QnA on how AMP emails are the next frontier for engagement and conversions." | | | |
| Email GIF of the moment | |  | | |
| New Year, new focus for marketing strategies | | Get ready to shift the focus of your marketing strategies—especially in 2022. We say "shift the focus" because these strategies may not be new, but they should take priority in 2022—the year of customer engagement—and beyond. To help start this year off on the right foot, we're offering up some ways you can keep customers engaged with refocused marketing strategies. | | | | | | Brought to you by our friends at |  | |
| Have you seen the entire lineup for UNSPAM Greenville yet? Snag one of the last tickets on sale while you are at it and enjoy a little feeling of early 2022 accomplishment. Plus, we're bringing back the Show & Tell session for you to get on stage and teach us all something new. | |
If you're still reading, then we love you. And that's why we are rolling out some more updates to the site that you may recognize if you are an avid user. For example, we just launch our "preview" mode that allows you to scroll through an email without going full-into the details. It's a simple thing, but makes browsing a little better.
But if anything breaks, let us know by hitting reply. We'd love the feedback. | |
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