Today is our 200th edition!

Here's a fun scavenger hunt to celebrate.

View this email in your browser Hey Below the Fold fam, Today is the 200th edition of Below the Fold! It's hard for us to believe that 200 emails ago, we embarked on a mission to improve access to important news that the digital world makes difficult to both discover and understand. To celebrate, we're looking back at some important stories we sent recently (in case you missed them again 😉). Each story contains the number 200 somewhere in the copy. The first five people to find all five and email us back the sentences in which they're mentioned will get the first generation of Below the Fold stickers! FAST(ER) FASHION Shein lawsuits aren't deterring otherwise socially conscious Gen Z Wed Aug 4 Currently valued at ~$21.05 million, the China-based company's market share has more than tripled to 30% since the start of the year. Now some are questioning the costs of this rapid growth. Keep Reading >> Share Tweet Forward GUARANTEED INCOME California cities experiment with cash incentives to reduce gun crimes Thu Sep 16 As gun violence increases across the U.S., San Francisco is responding with a unique approach: paying people to not commit crimes. The city's Dream Keeper Fellowship pilot program launches next month with 10 "at-risk" participants. Keep Reading >> Share Tweet Forward ECO-UNFRIENDLY Renting clothes might not be as eco-friendly as we think Wed Jul 16 With the fashion industry generating 5% of global emissions, it's no surprise companies are promoting greener alternatives. But a new study finds that renting products — celebrated as one of the biggest solutions to the problem — is actually less green than just owning and disposing. How? Keep Reading >> Share Tweet Forward ELECTRIC! These U.S. cities are helping low-income drivers with electric car-sharing programs Wed Apr 7 It's no secret that transportation is one of the largest contributors to U.S. greenhouse gas emissions But how do you provide affordable transportation solutions while curbing carbon emissions? Keep Reading >> Share Tweet Forward TAX AUDITS Going green for the tax cuts Mon May 17 Around 1979, the U.S. began offering federal tax deductions for "syndicated conservation easement," aka land deals made with the promise to never develop that land. These deductions make it financially worthwhile to preserve land — a priority of the Biden administration — but the IRS says it's evolved into an abusive tax scheme. Keep Reading >> Share Tweet Forward ASCII-ING ABOUT THE NEWS _____________________________ | | _.---------|.--. | .-' ` .'/ `` | .-' .' | /| | .-' | / `.__// | .-' _.--/ / VALUE: $300 | | _ .-' / / | | ._ \ / ` / | | ` . / ` / Thanks for not | | \ \ '/ / committing | | - \ / /| gun crimes! | | ' .' / | | | ' |.'| | | | | | | | |_____________________________| | |.' | / | / | / ) /| .A/`-. / | AMMMA. `-._ / / AMMMMMMMMA. `-. / / AMMMMMMMMMMMMA. `. / AMMMMMMMMMMMMMMMMA.`. / MMMMMMMMMMMMMMMMMMMA.`. MMMMMMMMMMMMMMMMMMMMMA.`. MMMMMMMMMMMMMMMMMMMMMMMA. MMMMMMMMMMMMMMMMMMMMMMMMMA. MMMMMMMMMMMMMMMMMMMMMMMMMMM MMMMMMMMMMMMMMMMMMMMMMMMMV' VK   Art Credit: ASCII.CO.UK Copyright © 2021 Below the Fold, All rights reserved. You are receiving this email because you opted in via our website. Our mailing address is: Below the Fold 2261 Market St # 4135 San Francisco, CA 94114-1612 Add us to your address book Want to change how you receive these emails? You can update your preferences or unsubscribe from this list.