2 Ways for SEOs to Support Ukraine

Pro Snippet "With our friends, family members, and colleagues in Ukraine suffering loss of lives, homes, and security, the SEO industry is finding small ways to lend a hand. Consider attending a fundraiser or helping a peer find employment this month. Together, we can work for peace." - Miriam Ellis, Local Subject Matter Expert, Moz What We're Reading:   SEO for Ukraine Fundraising Event Every penny from this virtual event, featuring speakers including Aleyda Soils, Crystal Carter, and Luke Carthy, will go to the International Red Cross in Ukraine. Platforms That Have Suspended Ads in Russia Search engines and social media platforms are suspending or limiting ad sales in Russia in response to the war. Spreadsheet: Ukrainian Tech Workers Seeking Jobs Does your team have a position or gig opening up? Consider hiring one of the Ukrainian digital specialists on this curated list. New SEO Competitive Analysis Certification: Build a Strategy to Take On the Competition Meanwhile, improve your ability to find and contribute to the work you want to do most with this new SEO training course. Google's Danielle Marshak On How Google Understands Videos Discover how Google can use audio, visual, and textual content to extract meaning from video, which is such a big component of the future of search. Commercial vs. Functional vs. Emotional: A Case Study on Page Title SEO Testing Functional titles are the interesting winners of one SEO's good test across multiple product pages. How Brands Like Aveda and Kraft Heinz Are Unlocking the Value of Full-Funnel Marketing Big brand Heinz Kraft has shifted its media outreach to 70% digital and is embracing the outlook of "meeting customers where they are." QRG Clues to How Google Evaluates Local Business Reputation What does Google tell its raters about how to evaluate your local business' reputation? Miriam Ellis offers a QRG-based strategy for gaining new renown. Vicinity Update & GBP Name Spam: What Was the Real Impact? Analysis confirms that GBP titles containing legitimate or spammy keywords have been demoted in rankings, as have longer titles. See key stats from this important update. Why Are My Google Posts Getting Rejected? Could a blocked user, forbidden elements, or a technical failure be at the root of your posts not posting? Learn to diagnose common causes with Joy Hawkins.         Products  |   Learn  |   Community  |   Blog  |   About . Moz, 1111 3rd Ave, 17th Floor  Seattle, WA 98101  You received this email because you are subscribed to The Moz Top 10 newsletter from Moz. Update your email preferences.  Unsubscribe from all future emails.